Hey there! This time on the Triple-L we’re rolling out to take a look at the real deal when it comes to optical labs. Now, this joint isn’t your typical optical dive - they have somethin’ special goin’ on, and I want to see what their secret sauce is. o, here we are in beautiful downtown Morton, Pennsylvania to visit FEA Industries. Now, I’ll be honest here, I wasn’t sure what … [Read more...]
Coating Boss
I’m Buddy — welcome to my coating lab! Today I have with me a number of hopeful young men and women that think their coating is the best. Well, I have news for most of them - it’s not. At the end of the day, it isn’t what they think about their coating, it’s what I think. Because I’m the boss. oday, we are going going to start out with a hard coating. Nice, simple, … [Read more...]
Hell’s Optical
Do you have an optical nightmare? Gordon strode through the front door just before noon. The first thing that he noticed was the unmistakable odor of tuna. This was not the welcome scent of a freshly seared sesame-crusted tuna steak. Of course it wasn’t. Rather, the stench that was currently assailing his nostrils was more of the canned variety. Perhaps even the canned … [Read more...]
FEA – A True Independent
(Eggs-actly what you might need) It really seems that when you look around at different optical laboratories, they end up looking a lot like supermarkets - especially when you get to larger labs. Usually the problem with them is that they all tend to have similar products, carry most of the name brands, and there generally isn’t a whole lot that sets them apart from each … [Read more...]
Customer Relations
Does your Customer Service establish a good relationship? In its simplest form, Customer Relations is about gaining and retaining customers. But let's be honest, the last thing we really want is SIMPLE. This is especially true when we are talking about a partner lab, frame company, or vision service provider. As an Eye Care Professional, I have a daily working relationship … [Read more...]
Frame Teleportation
Help your business live long and prosper Moving something instantly from point A to point B is really, really useful. Now, imagine if we could do that with frames. We can’t - sorry if I got your hopes up - but if we could, it would be pretty cool. We can, however, do the next best thing - send a digital copy of the frame around. That makes it possible to make the whole process … [Read more...]
MIB – Macrochosm In Business
Small Lab It’s in the small towns that you can really get that feel of what it means to be America. Not “American”, but the feel of the country itself. Each little town is decidedly unique, but they all have these tiny little threads of commonality that run through them. It ties everything together, and gives it form across the great expanse that is the country. When … [Read more...]
Lasers
There aren’t a whole lot of things cooler than lasers. Granted, they’d be even cooler if we could somehow figure out how to attach them to the head of a shark, but that specific configuration doesn’t really have any practical applications in the field of eyewear. Not yet, at least. We will keep you posted if we find one. Lasers themselves, however, do play a part in today's … [Read more...]
It’s Just Too BIG!
Does size really matter? So, imagine you have someone perusing your sunwear frames and they seem to have found something that they like. One of the higher end, larger, high wrap frames. They’re pretty popular now, so it’s no surprise that they’ve picked it. You make your way over to see if you can help them with anything, and hopefully to close the sale. That’s when you get a … [Read more...]
What is OPT?
The Philosophy of OPT I’ve contemplated what the point of OPT Magazine is more than once. It’s struck me that this is mostly a magazine about nothing, but I don’t know that we have enough Seinfeld for that to be completely true. Many of the things that we discuss are topics that can range from “that’s common sense” to “what the hell did I just read?”, and not … [Read more...]