the essence of color harmony principles Color theory is simply a way for us to understand and organize colors as a guide to using them in art and design. But what does that mean for you if you are not an artist or a designer? Can having a better understanding of colors, meanings, psychological impacts, lighting etc… really make a difference in your life? In your business? For … [Read more...]
The Feeling of Color
Our experience with color typically begins with a sensation that is an actual, physical event that stimulates us on a variety of levels. But are we always consciously aware of how color is stimulating us? In this article, we will take a quick peek at what is happening ‘behind the scenes’ in our minds and the effects that color can have on our mood and personality. Color … [Read more...]