I recently found out that my daughter (who was six at the time) needed glasses. While there’s nothing wrong with that, in and of itself, the way that it came about was certainly odd, to say the least. I want to go through what happened, and see if you can spot where things could have gone better. It certainly seemed like some education from a local optometrist would have gone a … [Read more...]
How Many Shoes are in Your Closet?
It’s the age old dilemma: so many things in the closet, but nothing to wear! Why is this the case? Why are we not satisfied with that single pair of jeans? Instead, we have a closet full of jeans in different washes, distresses, lengths, and fits. One particular day you may want to wear skinny jeans, or on a moody day you may want to wear a frayed pair. Whatever the case … [Read more...]
A Lens Story
Let’s say you want to give someone a gift that you want them to remember. What you don’t do is give them a gift card, socks, or a fruit cake. Those gifts are overdone to the point of nausea. Not that there’s anything wrong with fruit cake, mind you. It can be quite delicious, but that’s not the point. The point is that it’s common, expected, and not exactly the kind of thing … [Read more...]
Affordable Eyewear
Frame and Lens Packages With insurance today, your patients’ choices in eyeglass frames and lens treatments are often restricted for the first pair. Offering affordable second and third pairs of glasses has become a challenge due to price. Many patients have varied life styles that the first pair does not always satisfy. Being able to offer sunwear or special application … [Read more...]